Premium users subsidizing land owners with new pricing
Peter Stindberg
I am a Premium member since forever. The Lab just dropped a whopping 21.1% price increase on me, without adding additional value.
My landlady (and close friend) is Premium since forever. The Lab just dropped a 14% price increase on her, but since she owns the land, the Lab also granted her a 13% reduction on land costs, which will save her several hundred US$ per year.
This new pricing seems to me to be a redistributing from residents to landowners. We regular Premium residents pay more, and the landowners pay significantly less. We non-land-holding residents subsidize the land barons.
This is hardly fair.
I understand costs are rising across the board. I understand the Lab's costs are rising as well. Had the Lab argued "everythign gets more expensive" and raised the prices - SLIGHTLY - for ALL, I would have understood.
But a 21.1% price increase for Premium residents, paired with a 14% subsidy of landowners - in percentages this seems harmless, in absolute US$ amounts it's massive - sends the wrong message.
I ask the Lab to reconsider, and restore fairness.
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Merged in a post:
Do not raise paid membership prices to offset land fee reductions
jessica111 Clary
Description:
What Linden Lab is changing:
Linden Lab has announced pricing updates across land, LindeX fees, and paid memberships. Selected land costs are being reduced, the minimum LindeX buy fee is being lowered, and some paid membership plans are going up starting with billing cycles on or after July 8, 2026.
What I am asking for:
Do not raise Premium, Premium Plus, or other paid membership prices to offset region or land-price reductions. If Linden Lab wants to lower selected region fees, Linden Lab should absorb that cost instead of shifting it onto loyal subscribers.
My feedback:
I am speaking as a creator, customer, land renter, and long-time resident of Second Life since 2005. I strongly disagree with raising membership prices while lowering selected region prices. To me, this feels less like making Second Life more affordable and more like moving the bill from one group of residents to another.
As a creator, I pay for Premium Plus because the benefits matter. Free or reduced uploads help creators test textures, materials, mesh, sounds, and other assets without being punished every time we build or improve something. That helps creators, customers, homeowners, shoppers, event owners, and the overall Second Life economy. If Premium Plus becomes more expensive, many creators will have to recover that cost somewhere. That can mean higher product prices, higher service prices, higher event costs, or less creation overall.
The weekly L$650 stipend does not balance this out. In the current SL economy, L$650 does not go far. I personally spend around L$2,000 or more per week on weekend sales, tools, creator resources, home items, clothing, textures, materials, and other things I need. Many residents do the same. A stipend, a Linden Home, support perks, and upload benefits are useful, but they do not justify increasing costs on paying members during a time when real-life prices are already difficult for many people.
I also rent land and pay around L$22,000 to L$23,000 a month. That is already a lot of money in the Second Life economy. Reducing selected region prices may help some landowners, but it does not automatically help every renter, creator, customer, or subscriber. Meanwhile, a membership increase directly hits the people who are already paying Linden Lab every month or every year.
This is the main issue: region pricing and creator memberships are not the same thing. If someone owns land and wants a membership tied to a land discount, then create a separate land-owner membership tier or land-related pricing option. Do not raise the cost for creators and residents who mainly use Premium Plus for uploads, stipends, groups, support, and creator tools.
Loyal paying subscribers should not be used to cover the cost of a land-price change Linden Lab chose to make. If Linden Lab wants to reduce selected region fees, then Linden Lab should carry that bill, not shift it onto Premium and Premium Plus members.
Please vote for this if you want paid membership prices to remain the same and want Linden Lab to find another way to fund land-price reductions without putting the extra cost on loyal subscribers.
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xDancingStarx Resident
You have the creator community constantly complaining about the land prices, especially compared to other platforms. I do not think this change is targeted towards what you call "land barons".
jessica111 Clary
xDancingStarx Resident do u really think ALL sim owners are gonna lower the prices? i dont. they never did
Cuddles Supply
I'm premium and I may not renew. I also own some land outside my 1024. My friend is PP and is will probably drop to the non-stipend PP tier if the numbers work out in her favor (hard dollar redction over all or recapturing value). I'm sure the Lab worked these out factoring in attrition but it seems drastic.
Rick Nightingale
Absolutely agree with the OP. If things stand like this, I'm out, along with my five premium accounts (between me and my wife) and all my MP earnings, most of which currently gets spent in SL.